Struggling to get your business development, sales &/or account management team to consistently drive results? Don’t have the bandwidth to consistently develop your team’s skills?
Whether a lack of structure, process, skills, motivation or focus, I can help.
I’m Darren Rabie, and with decades of experience, I offer hands-on, ongoing coaching to all “front of house” roles inside any B2B business.
Why Invest in Sales Coaching?
Hiring industry veterans with all the knowledge and sales experience is often unsustainable and unscalable. Generally, we need to bring in people with the right character and canvas for the role and coach them up. But … who’s going to do that? I’m your resource.
I work with your team to develop their skills and transform their approach with all customer interactions, including business development, consulting, quoting, closing, time management, account management & client nurturing.
My Coaching Methodology
I don’t just provide generic sales tips or one-size-fits-all solutions. I coach. Not train. Coaching is ongoing, intimate and focused on their situation and worlds.
Over the decades, I’ve developed 30+ modules that all centre around three (3) mantras:
- Take and Keep Control: I teach your team to take ownership of every interaction and lead it to conclusion.
- Be Consultant-Minded: Sales is about solving problems. I help your team become trusted advisors to clients.
- Human First, Businessperson Second: Building strong relationships starts with treating people like people—not just business.
How I Work
I don’t believe in quick fixes. My approach is based on regular, ongoing coaching because real, sustainable change takes time. Depending on your team size, I can work 1on1, in groups or with the entire team together.
During every session, we’ll tackle real-world challenges and help your team apply what they learn to their day-to-day interactions.
My coaching focuses on 3 “front of house” areas:
- Sales Leadership Training: Equip your sales leaders with the tools to manage, motivate, and guide their teams to success.
- Business Development Training: Help your team prospect, lead follow up, drive the pipeline, build stronger relationships, and close more business.
- Customer Service and Account Management: Ensure your team can proactively manage and nurture client relationships for long-term growth and success.
Take a Trial to See the Difference
If you’re ready to take the next step in developing your team’s potential, I’d love to help. Contact me today to discuss your needs and then book one trial session to experience how we fit.
Frequently Asked Questions
What is personalized sales coaching?
Personalized sales coaching is a tailored approach to developing your sales team’s skills. Rather than using generic strategies, I work closely with your team to address specific challenges and improve their role. The goal is to create sustainable behaviour change that drives long-term results.
How does sales coaching and training benefit my business?
Sales coaching and training equips your team with the skills they need to succeed in today’s competitive environment. From improving their ability to engage with clients to refining their sales processes, my coaching will help your team increase efficiency, close more deals, and build stronger, lasting relationships.
What’s the difference between sales leadership training and business development training?
Sales leadership training focuses on developing your leadership’s ability to operationalize, manage and motivate your team. Business development/sales coaching, on the other hand, helps each person on the specifics of generating new business, building/managing relationships, and closing deals. Both are essential for a high-performing sales team.
How is your sales coaching delivered?
I offer a flexible approach, including both ongoing, personalized coaching and intensive workshops. However, my experience shows that regular, hands-on coaching focused on real-world challenges delivers the best results for lasting change. Most coaching is done via video conference but onsite is available.
Who is sales coaching and training for?
Sales coaching and training is designed for all customer-facing roles—whether it’s your marketing team, inside sales, account managers, or customer service staff. Anyone who interacts with clients or prospects can benefit from improved skills and a more effective approach to sales and relationship management.